In the dynamic realm of Afrobeats, 2022 witnessed an unexpected clash between Chocolate City rapper Blaqbonez and renowned director TG Omori. It all started with the lead single from Blaqbonez’s ‘YOUNG PREACHER’ album, unveiled during his university days.
Facing a staggering 21 million naira bill for TG Omori’s directorial services, Blaqbonez, undeterred, took matters into his own hands. Determined to bring his vision to life, he opted to self-direct the music video, an uncommon move in an industry dominated by top-tier directors.
Blaqbonez, along with his crew, embarked on a journey to create a visual masterpiece. Recycling captivating elements from TG Omori’s previous works, the video became a mosaic of creativity, seamlessly stitching together the most intriguing moments from past projects.
The bold move paid off, as the video shattered records. In a jaw-dropping achievement, Blaqbonez became the first African rapper to garner over 1 million views within a mere 24 hours. The feat not only showcased his resilience but also sparked conversations about creative autonomy and innovation in the Afrobeats landscape.
Blaqbonez’s audacious decision to challenge the norm and overcome financial constraints became a testament to his artistry. The diss-turned-triumph not only fueled his rise but also prompted a broader dialogue on the evolving dynamics of the African music industry. In a world where collaboration often dictates success, Blaqbonez’s solo venture stands as a symbol of breaking barriers and redefining expectations.#TTMUC